In this data protection declaration, we inform you which data is collected when you visit our website and use our offers there and how it is processed or used by us in the following. We also inform you about the accompanying technical and organisational measures we have taken to protect your data and what rights you have in relation to your data. We would also like to point out that your data is used and processed by both GABOR Shoes AG, Marienberger Str. 31, D-83024 Rosenheim (online shop) and GABOR Shop & Store GmbH (stationary shops), Marienberger Str. 31, D-83024 Rosenheim (together referred to below as "GABOR").
GABOR Shoes AG, Marienberger Str. 31, D-83024 Rosenheim and GABOR Shop & Store GmbH, Marienberger Str. 31, D-83024 Rosenheim are jointly responsible within the meaning of the basic data protection regulation (DSGVO) for the processing of personal data described below. If only one of the companies is named in connection with a data processing operation, that company is the sole responsible party.
· Personal data
Personal data is information about factual or personal circumstances of an identified or identifiable natural person. This includes, in particular, name, telephone number, address and all inventory data provided to GABOR Shoes AG or GABOR Shop & Store GmbH.
Personal data is not only collected through purchases, but also e.g. when contacting us (e.g. contact form or e-mail), opening a customer account etc.
· Use of your data for advertising purposes
In addition to the processing of data to process your purchase at www.gabor.de, your data is also used to communicate with you about your orders, specific products or marketing promotions and to recommend products or services that may be of interest to you.
If we do not base the processing on your consent, the use of personal data for advertising purposes can be objected to at any time, either in total or for individual measures. A notification in text form to the contact data mentioned under point 1 (e.g. e-mail, letter) is sufficient for this purpose.
With your prior consent pursuant to Art. 6 para. 1 lit. a DSGVO in conjunction with § 96 para. 3 TKG, this website uses Criteo technology (Criteo SA, Rue Blanche, 75009 Paris, France) to collect, store and evaluate information on the surfing behaviour of website visitors via pixels for the purpose of displaying personalised advertising in pseudonymised form. Criteo uses an algorithm to analyse the surfing behaviour and can then display targeted product recommendations as personalised advertising banners on other websites (so-called publishers). Under no circumstances can the anonymised data be used to personally identify the website visitor. The information collected by Criteo is used solely to improve the advertising offer. We also use Criteo's cross-device tracking technology. This enables Criteo to recognise you on different devices and to display advertisements of interest to you on your mobile phone, for example. No other use or transfer to third parties takes place.
Your data will be deleted as soon as they are no longer required for the purpose for which they were collected. The corresponding Criteo pixel is stored for a maximum of one year.
o Google Marketing Platform
Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our state of knowledge: Through the integration of Campaign Manager, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will find out and save your IP address.
In addition, the Campaign Manager (DoubleClick Floodlight) cookies used enable us to understand whether you perform certain actions on our website after you have accessed or clicked on one of our display/video ads on Google or another platform via Campaign Manager (conversion tracking). Campaign Manager uses this cookie to understand the content you have interacted with on our websites in order to send you targeted advertising later.
Alternatively, you can visit the Network Advertising Initiative (NAI) website at http://www.networkadvertising.org.
o Individual advertising for you
Information that GABOR receives from you helps to permanently improve your shopping experience and make it customer-friendly and individual for you. The automatically generated information you provide is used to create advertising tailored to you and your interests. For this purpose, existing information such as receipt and read confirmations of e-mails, information about computers and connection to the Internet, operating system and platform, your order history, your service history, date and time of your visit to the homepage, products you have looked at, is used.
GABOR uses this information exclusively in pseudonymised form. By analysing and evaluating this information, it is possible to improve the websites and the Internet offering of GABOR Shoes AG and to send you individual advertising.
This data processing is carried out on the legal basis of Art. 6 para. 1 sentence 1 f) DSGVO (balancing of interests) and in our interest, in order to be able to send you advertising tailored to your individual needs.
We store the data collected for the purpose of individual advertising for up to 3 years at the end of the year plus one month from receipt of your revocation.
In the case of competitions, your data will be used for the purpose of notification of prizes and advertising for our own offers. Detailed information can be found in the conditions of participation for the respective competition.
The legal basis for this data processing is Art. 6 para. 1 sentence 1 b) DSGVO (fulfilment of contract)
Although accepting cookies is not a prerequisite for visiting www.gabor.de, it should be noted that additional functions of the online shop are only possible if you allow cookies to be set.
Cookies are small files which are stored on your end device and which save certain settings and data for exchange with the GABOR Shoes AG system via your browser. There are basically two different types of cookies, so-called session cookies, which are deleted as soon as you close your browser, and persistent cookies, which are stored on your data carrier for a longer period of time. This storage helps to design the websites and offers for you accordingly and facilitates your use. The Internet browser can be set so that it informs you when cookies are set and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general.
- Cookies used on www.gabor.de
Detailed information on the cookies and settings used can be found here:
Storage of cookies
You can set your browser to only accept cookies if you agree to this. If you only want to accept GABOR cookies but not cookies from GABOR service providers and partners, you can select the setting in your browser "Block third-party cookies".
The help function of most web browsers explains how to prevent your browser from accepting new cookies, how to have your browser notify you when you receive a new cookie or how to disable all cookies received.
Each time the GABOR pages are accessed, usage data is transmitted by the respective Internet browser and stored in log files, the so-called server log files. The data records stored in this process contain the following data: Date and time of access, name of the page accessed, IP address, referrer URL (the URL from which you accessed the website), the amount of data transferred, as well as product and version information of the browser used.
The IP addresses of users are deleted or made anonymous after the end of use. In the case of anonymisation, the IP addresses are changed in such a way that the individual details of personal or factual circumstances can no longer or only with a disproportionately large expenditure of time, cost and labour be assigned to a specific or determinable natural person.
The processing is carried out on the legal basis of Art. 6 para. 1 f) DSGVO and in our interest to be able to display our website reliably and as trouble-free as possible.
These log file data records are evaluated in anonymised form in order to further improve the offer and the GABOR online shop and make it more user-friendly, to find and correct errors faster and to control server capacities.
In order to constantly improve and optimise the range of services, GABOR uses so-called tracking technologies with your prior consent. The services of Google Analytics or Universal Analytics, a web analysis service from Google, are used for this purpose.
Universal Analytics is a service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
The information generated about the use of the online offer by the users is usually transferred to a Google server in the USA and stored there. Google will use this information on behalf of GABOR to evaluate the use of the website by users, to compile reports on the activities within this website and to provide GABOR with further services associated with the use of this website and the internet. Pseudonymous user profiles of the users can be created from the processed data.
Personal data, such as name, e-mail address, unique device identifiers of smartphones or payment information is not transmitted.
With Universal Analytics, less information is stored in the local first-party cookie. Only one identifier from two randomly generated 32-bit numbers (e.g. 12345.67890) is used. Deleting cookies in a browser does not ensure that subsequent visits to a website are considered new sessions in Analytics. Universal Analytics' collection methods (analytics.js and the Measurement Protocol) can be implemented and used to collect user interaction data without cookies.
GABOR only uses Universal Analytics with activated IP anonymisation. This means that the IP address of users is shortened by Google within member states of the European Union or in other states which are party to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there.
You can find further information on Google's use of data for advertising purposes, as well as setting and objection options, on Google's websites:
The processing of your data is carried out on the legal basis of Art. 6 para. 1 a) DSGVO (consent).
Your data collected within the scope of Universal Analytics will be deleted after 26 months.
This site uses so-called web fonts provided by Google (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.
For this purpose, the browser you use must connect to Google's servers. This enables Google to know that our website has been accessed via your IP address. Google Web Fonts are used in the interest of a uniform and attractive presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Para. 1 letter f DSGVO.
If your browser does not support web fonts, a default font from your computer is used.
This site uses the Google Maps map service via an API. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
To use the functions of Google Maps it is necessary to save your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission.
The use of Google Maps is in the interest of an attractive presentation of our online offers and to make it easy to find the places we have indicated on the website. This represents a legitimate interest in the sense of Art. 6 Para. 1 lit. f DSGVO.
www.gabor.de uses social plugins ("plugins") from social networks. In order to increase the protection of your data when you visit www.gabor.de, the plugins are not unrestrictedly integrated into the page, but only using an HTML link. This integration ensures that when you call up a page of the GABOR website which contains such plugins, a connection is not yet established with the servers of the provider of the respective social network. If you have given us your prior consent and click on one of the buttons, a new window will open in your browser and call up the page of the respective service provider, on which you can press the Like or Share button (if necessary after entering your login data). For the purpose and scope of data collection and the further processing and use of data by the providers on their sites as well as your rights and setting options for the protection of your privacy, please refer to the providers' data protection notices. If data is transmitted to social media providers for statistical evaluation when the button is pressed and GABOR has access to it (e.g. via reports), GABOR is jointly responsible with the respective operator for this specific marketing purpose. This applies to the use of Facebook Pixel and Instagram Pixel. This does not in any way restrict your rights as a data subject. You can exercise these rights towards all responsible parties. You are also entitled to receive a copy of the agreement on joint responsibility.
We use videos and plug-ins from YouTube on our website. YouTube is a service of YouTube LLC (901 Cherry Ave., San Bruno, CA 94066, USA; "YouTube") and is provided by the latter. YouTube LLC is a subsidiary of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
For videos from Youtube, which are integrated on www.gabor.de, the extended data protection setting is activated. This means that no information from website visitors to YouTube is collected and stored unless they play the video.
The purpose and scope of data collection, the further processing and use of data by the providers as well as your rights and setting options for the protection of your privacy can be found in Google's data protection information at:
The processing of your data is carried out on the legal basis of Art. 6 para. 1 a) DSGVO (consent).
- Facebook pixel
We use the so-called Facebook pixel on our website.
The Facebook pixel is a service provided by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. The parent company is Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA.
When using the Facebook pixel, the advanced privacy setting is activated. This means that no information from website visitors is stored on Facebook unless the website visitor has previously clicked on the button and activated the Facebook pixel.
The purpose and scope of data collection, further processing and use of the data by the providers as well as your rights and setting options for the protection of your privacy can be found in the Facebook data protection information at:
If you want to prevent Facebook from being collected, you can set this up at: https://www.facebook.com/settings?tab=ads
- Instagram Pixel
We use the so-called Instagram Pixel on our website.
The Instagram Pixel is a service provided by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland The parent company is Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA.
When using the Instagram Pixel, the advanced privacy setting is enabled. This means that no information from website visitors is stored at Instagram unless the website visitor has clicked the button and enabled the Instagram Pixel.
For the purpose and scope of data collection, further processing and use of the data by the providers, as well as your rights and setting options to protect your privacy, please refer to Instagram's data protection information at:
The processing of your data is carried out on the legal basis of art. 6 par. 1 f) DSGVO (balancing of interests) and in our interest, in order to provide you with the functions of Instagram Pixels on our website.
If you want to prevent Instagram from being captured, you can set this at https://www.instagram.com/accounts/login/?next=/accounts/privacy_and_security/.
Within the scope of the description of the individual data processing processes, you will also find information on any data transfer to third parties or processors.
If personal data is transferred to recipients in third countries outside the EU and the EU Commission has not issued an adequacy finding for the third country in question in accordance with Art. 45 DSGVO, the transfer is made in individual cases subject to appropriate guarantees in accordance with Art. 46 DSGVO or, if necessary, by consent for specific purposes.
Your personal data is securely transmitted using appropriate encryption. This applies to your order and also to the customer login. GABOR uses the SSL (Secure Socket Layer) coding system. Unfortunately, absolute protection cannot be guaranteed, but technical and organisational measures are taken to protect against loss, destruction, access, modification or distribution of your data by unauthorised persons.
You have the right to ask us to confirm whether personal data concerning you is being processed; if this is the case, you have the right to obtain information about this personal data and the information specified in Art. 15 of the DPA.
You have the right to demand that we correct incorrect personal data relating to you without delay and, if necessary, complete incomplete personal data (Art. 16 DSGVO).
You have the right to demand from us that personal data concerning you be deleted immediately if one of the reasons listed in Art. 17 DSGVO applies in detail, e.g. if the data is no longer required for the purposes pursued (right to deletion).
You have the right to request us to restrict processing if one of the conditions listed in Art. 18 DSGVO is met, e.g. if you have lodged an objection to processing, for the duration of the examination by us.
You have the right to object (Art. 21 DPA) to the processing of data concerning you for the purposes of direct marketing or for reasons arising from your particular situation, to processing carried out pursuant to Art. 6 para. 1, sent. 1 e) or f) DPA (see in detail below).
You have the right to revoke any consent you have given us at any time with effect for the future (right of revocation).
You have the right to receive from us the data concerning you which you have provided us with in a structured, common and machine-readable format. You may also transmit this data to other bodies or have it transmitted by us (right to data transferability).
In order to exercise your rights or if you have any other questions or concerns regarding data protection, please contact the joint company data protection officer of GABOR Shoes AG and GABOR Shop & Store GmbH:
GABOR Shoes AG
Data protection officer
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of personal data concerning you is in breach of the DPA (Art. 77 DPA). GABOR is the supervisory authority responsible for GABOR in Germany:
State Office for Data Protection SupervisionPromenade
You have the right to object to the processing of data concerning you for the purposes of direct marketing or for reasons arising from your particular situation, to processing carried out pursuant to Art. 6 para. 1, sent. 1 e) or f) DPA (Art. 21 DPA).
We then no longer process the personal data unless we can prove compelling reasons for processing worthy of protection that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims. Under no circumstances will the data be further processed for the purposes of direct marketing.
GABOR Shoes AG (www.gabor.de) and GABOR Shop & Store GmbH,